event marketing, CMO for hire

Event Marketing – Moneypit or Jackpot?

Published on October 2, 2017

Done right, old school event marketing offers big returns. With so many digital avenues to…

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Two great technologies

What goes better together than chocolate and peanut butter?

Published on August 17, 2017

The New Power Couple – IoT & UC I’m working with Momenta Partners on initiatives…

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Integrated Marketing Programs Mix Digital and Traditional Elements

Marketing Programs: Out with Old, In with New?

Published on July 19, 2017

For the best impact, you need to mix up your marketing programs. It makes me smile…

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CMO for hire, virtual CMO, we can help

A CMO-for-Hire Makes (Dollars &) Sense for Companies at All Stages

Published on April 26, 2017

When you start a company, the roles you fill first depend on company focus, founder…

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Message Development

Different Doesn’t Mean Wrong – Message Development

Published on February 23, 2017

Is there a right and wrong way to do anything? If you’re driving in the…

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What (or Who) Inspires

Published on December 5, 2016

I put up a tweet recently, saying I was inspired by technology. In this case,…

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The Draw of Technology

Published on October 12, 2016

I’m not in politics, but I’ve seen enough coverage about politicians to know that many…

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What exactly is an IoT Ecosystem?

Published on August 20, 2016

What do we mean by ecosystem? In business, we are talking about all the companies,…

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cappucino - Davenport, IA

You need the Marketing Habit – here’s why.

Published on August 15, 2016

Some companies have in-house marketing expertise, and some don’t. Frankly not every company needs a…

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